For a while now I have been learning SEO and many different ways to promote websites using the powerful world of Google, Yahoo and Ask.
As you might remember my recent posts where I cought up on some important SEO reading How To Make Keywords Stand Out , Making your Layout easier for Google and the most important Links to and from your website.
Their was a new update for wordpress, version 2.3 personally I love this update for several reasons.
1: I can kick out a load of plugin’s,before I had around 20 or so doing a lot of things, but after this update it is now doing a lot more for example the tags in your write post/page that kicks out a few of my plugins by itself, especially Ultimate Tag Warrior, but I occasionally use it for the keyword suggestions.
2: More editor buttons, now if you do most of your work in the WebUI then you will love this, not only can you clean up the coding but you can also colour your text this has taken tinymc editor to the next level and saves me making my own modifications to it, I am also using my wordpress blog instead of google doc’s and spreadsheets.
There are many methods of earning money from your website but this is my method.
The main target in running a website is getting your visitors to keep coming back, for example lets say that every month your getting a extra 50 unique visitors but none of them are repeat visitors so if your writing amazing articles that people are subscribing to they will come back this will be a even bigger boost in traffic it can practically double your unique count every month.
First of all you need to work on actually getting people their, this can be done using the art of search engine optimization, if you can get a higher page rank then more people will be finding your keywords.
Getting this page rank can be done many ways the main important one is links to and from your website, once your getting more and more links to your website Google figure that you’ve got to have some importance and therefore make your PR (page rank) higher meaning more and more visitors finding your keywords, keywords are another very important thing there are many ways to make Google give them more importance like in this article on making keywords stand out.
Spam its on the increase constantly, so you need to be aware of how to block it.
1. Akismet - very popular way to catch spam, for me it has only ever let 3 through out of around 2,000 so its my number one.
2. Change the settings in discussion (options >> discussion), a important one i find is ticking “Comment author must have a previously approved comment” this will then only allow people that commented previously to comment again.
3. Stats programs for Wordpress, these can be brilliant tools to use against spammers, I use one called Popularity Contest this will tell you what posts are most commented on even after the spam has been removed, then you can edit the post to disable commenting, I’ve found in some cases its practically halfed my spam count!
You may of figured out by now that having keywords stand out could be important in getting your website ranked their are many ways in which you can do this:
1. Meta tags most important thing on your websites are use of meta tags these make life much easier, if your running Wordpress you will be able to do this easily by using a plugin called Ultimate Tag Warrior.
2. Bold tags you wouldn’t of thought this but using the bold tag it will make your keywords stand out more with Google so it puts them rank higher, but you don’t want to go over the top, keep it low maybe 10 per page, if you just spam your site with them Google will ignore you and lower your rank.
3. The H1 and H2 tags, these tags are used for headers and can be a very important thing in the world of SEO, by using the header tags Google will figure out that its a title theirfore ranking it higher and making your keywords much stronger, if your running a blog the header tags are a must have!